Host to host
Free to $1,000
Same site, new server, URLs unchanged.
Website migration guide
Published 2026 guides put website migration anywhere from free for a host move to six figures for an enterprise site. Here is what drives the number and how to compare quotes.
Website migration costs free to $1,000 for a host-to-host move, $500 to $10,000+ for a CMS or platform change, and $5,000 to $50,000+ for a complex or ecommerce site, per one published 2026 guide. Agencies run $2,000 to $20,000 in the same guide, and one UK agency puts most B2B migrations at £8,000 to £60,000+. The spread comes from page count, integrations, and how much SEO work is included. Breezy Sites quotes from $1,500 after a $495 assessment.
Cloudways (updated 18 September 2026) is the source for every dollar range on this page unless noted. The move type matters more than the site's size, because a platform change adds redirect and content work that a host move does not.
Free to $1,000
Same site, new server, URLs unchanged.
$100 to $2,500
A small WordPress or brochure site.
$500 to $10,000+
New platform, URLs and structure change.
$5,000 to $50,000+
Catalogs, orders, plugins, integrations.
$20,000 to $100,000+
Several sites, compliance, custom work.
The same published guide prices the move by provider. A plugin copies files; a professional adds mapping, verification, and support.
Free to $100
$200 to $1,000
$2,000 to $20,000
$10,000 to $100,000+
One UK agency (Axon Garside, 24 July 2026) publishes B2B migration ranges by page count, in pounds. It puts most B2B migrations at £8,000 to £60,000+, and says the build is typically 30 to 45 percent of the budget. Polaris (15 March 2026) says its standard migrations start at £8,000 plus VAT. These are agency projects with redesign and strategy included, so treat them as the upper end of the market.
| Site size | Pages | Range |
|---|---|---|
| Small | Up to 30 pages | £8,000 to £15,000 |
| Mid-sized | 30 to 80 pages | £15,000 to £35,000 |
| Large or complex | 80 to 200 pages | £35,000 to £70,000 |
| Enterprise or multi-site | Multiple sites | £70,000 to £150,000 |
The sources agree on the drivers more than on the numbers. The size of the site matters, but the type of move and how much SEO work is included usually matter more.
The "invisible" work is where quotes diverge: redirects, integrations, and content restructuring. A quote that leaves them out looks cheaper and costs more after launch.

Compare what is written down, not the headline price. Five questions separate quotes quickly:
Assessment first, then a fixed quote. The assessment fee credits toward the project.
URL inventory; SEO equity map; Data extraction audit; and more.
Full 301 redirect mapping; Content and data extraction; Staged cutover; and more.
Zero-data-loss server and database moves (EC2, RDS, S3, Route 53); DNS cutover; Disaster-recovery configuration.
The migration service, with the assessment, the process, and what moves the price.
What to lock down before, during, and after a move so rankings survive.
Export limits and redirect rules for each platform move we run.
A technical audit shows the current state of the site, so the quote is scoped to real work.
Going deeper
It depends on the move. One published 2026 guide puts a host-to-host move at free to $1,000, a platform change at $500 to $10,000+, and a complex or ecommerce site at $5,000 to $50,000+. Agencies in the same guide run $2,000 to $20,000.
A simple WordPress or small business site runs about $100 to $2,500 in the same published guide, and some hosts migrate WordPress sites for free. The price rises with plugins, integrations, and whether URLs change.
The build is only part of it. One UK agency says the build is typically 30 to 45 percent of the budget, with redirects, integrations, and content restructuring making up the rest. A plugin copies files; it does not map redirects or verify rankings.
Usually, because there are no redirects to map and less SEO risk. A hosting-only move is the cheapest type in the published ranges.
Data migration tooling, replacement of third-party widgets, internal time, and post-launch support. Unplanned redirect and content fixes after launch are the most common surprise, which is why they should be in the quote.
A $495 Migration Risk Assessment inventories your URLs, maps your SEO equity, and audits data extraction, then gives a fixed quote from $1,500. The assessment fee credits toward the migration. The process is on the website migration services page.
Website migration
The assessment turns page count, platform pair, and integrations into one fixed price, so you pay for the real work and nothing else.