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Migrations

Wix to Shopify Migration, Zero Downtime, SEO Preserved

Products, customers, orders, and rankings, moved with the store still trading. The risky part isn't Shopify; it's getting your data out of Wix intact, and that's where we start.

How Do You Migrate From Wix to Shopify?

A Wix-to-Shopify migration moves products, customers, orders, and SEO equity onto Shopify while the store keeps selling. The $495 Migration Risk Assessment audits your Wix data extraction and URL inventory first, then produces a fixed quote; typical market pricing for DTC stores runs into five figures, and our quote states its drivers.

The data problem nobody warns you about

Wix makes data extraction the hard part: product variants, customer records, and order history export incompletely or in shapes Shopify doesn't accept. The assessment audits exactly what your store can extract before anyone commits, because discovering a data gap mid-migration is how stores end up trading from two platforms at once. Process details live on the migrations hub.

A worker checking inventory on warehouse shelving during a store migration

Keeping your rankings through the move

Every Wix URL gets a 301 to its Shopify equivalent, including collection pages, product pages, and blog posts. Wix's URL structure differs from Shopify's, so the map is genuinely one-to-one work, not a wildcard rule. Rank monitoring runs 90 days after cutover.

Diagram of the three URL types covered by the 301 map: collection pages, product pages, and blog posts

What it costs and why

The $495 assessment produces the fixed quote. Market reality for DTC stores runs into five figures, with heavy customization pushing higher; catalog size, order-history depth, app replacements, and theme work drive the number. The quote itemizes those drivers so you can see your store in it.

Diagram of the four quote drivers: catalog size, order-history depth, app replacements, and theme work

When is Shopify not actually the fix?

Two cases where migrating solves the wrong problem. If the real complaint is content and SEO rather than commerce, the assessment usually finds that optimizing Wix in place costs less than a rebuild. And if the actual need is a workflow Shopify's own checkout and app ecosystem were never built for, tiered B2B pricing, multi-warehouse routing, an approval chain between quote and order, moving to Shopify just relocates the same limitation onto a different platform. That case calls for a custom application built against the commerce platform's APIs, not another migration.

Diagram of the two cases where migrating to Shopify solves the wrong problem: a content complaint, or a workflow need

Three lines from a real 301 redirect map

Every migration produces a file like this covering every URL on the old site:

apache

# .htaccess excerpt - one entry per legacy URL, no wildcards for money pages
Redirect 301 /shop/blue-widget        https://example.com/products/blue-widget/
Redirect 301 /about-us                https://example.com/about/
Redirect 301 /blog/2023/05/big-news   https://example.com/blog/big-news/

Fixing Checkout Speed on the New Shopify Store

Manual engineering against real-user field data, not another caching plugin. Fixed-fee diagnostic and remediation sprints measured against 28-day CrUX data.

Ongoing Maintenance Once Shopify Replaces Wix

Predictable monthly retainers that keep your website updated, secure, backed up, and monitored, on any platform, including custom PHP/CodeIgniter applications.

Not Ready to Leave Wix Yet?

Going deeper

Wix to Shopify questions

Will my Google rankings survive leaving Wix?

Yes, if every URL 301s to its equivalent and content moves unchanged. Expect a few weeks of fluctuation, which the 90-day monitoring window exists to watch. What kills rankings is skipped URLs, not the platform change.

Can you migrate my order history and customer accounts?

Products and customers, yes. Order history migrates as records, for reference and reporting; customer passwords can't move between platforms, so accounts trigger a reset flow at first login. The assessment states exactly what your store's data allows.

How long will my store be offline?

It should not be offline at all. The Shopify build happens in parallel while Wix keeps trading; the cutover is a DNS change after verification.

What happens to my Wix subscription?

It stays live through cutover plus a safety window, then you cancel it. Never cancel the source platform before parity is verified; it is your rollback.

Is Shopify always the right destination?

No. If the complaint is content and SEO, optimizing Wix in place is usually cheaper than a rebuild. If the need is a workflow, tiered pricing, warehouse routing, an approval chain, migrating to Shopify just relocates the limitation; that case calls for a custom application instead.

Why not use a cheap migration app?

Apps move what exports cleanly and silently drop what does not, and Wix is the platform where the most does not. The assessment exists precisely to find what an app would lose.

Migrations

Move From Wix to Shopify With Zero Downtime.

Before you commit to a store migration, a technical audit can confirm which of your current problems are actually Wix limits and which aren't.